Hardee’s® Finds Brand Integration Traction With SLOTCAR Webisode

Written by Publisher on February 25, 2009

Hardee’s restaurant chain has signed on as the premier sponsor of the original Web video series, SLOTCAR. The no-holds-barred videos, produced by Animax/Unplugged, launched recently and parodies one of America’s largest and favorite sports – stock car auto racing.

Read the rest of this entry »

Posted in: Webisode

Comments Off

NextMedium, Inc.’s Assets Sold

Written by Publisher on February 3, 2009

A recent PRNewswire release reported that Newport Coast Investments, LLC, the investment arm of Ryan and Chad Steelberg, and Ascend Venture Group, announced it has agreed to acquire all of the assets, software, and intellectual property of NextMedium, Inc., the Los Angeles, CA-based product placement ad platform for television, film, and online video. Read the rest of this entry »

Posted in: Product Placement Service Providers

Comments Off

REI’s Seattle Flagship Store Featured on ABCs “The Bachelor”

Written by Publisher on February 3, 2009

January 29, 2009

SEATTLE–(BUSINESS WIRE)–Outdoor retailer REI’s Seattle flagship store is one of the backdrops for the anticipated Monday, February 2 episode of ABC’s highly rated reality show “The Bachelor.” As a top tourist destination in the Puget Sound region, the nearly 100,000 square-foot store was selected for a private “one-on-one date” to showcase the outdoor recreation interests of Jason Mesnick, the show’s bachelor. Read the rest of this entry »

Posted in: Network Television

Comments Off

2009 Copyright - All Rights Reserved | ProductPlacmentCentral.com